Calendar Synthesis
Calendar synthesis is the process of combining all input signals into a prioritized editorial calendar. It's the core algorithm that makes Content Calendar Engine powerful.
Input signals
The synthesis engine considers five input types, each contributing to the convergence score:
| Signal | Weight | Source |
|---|---|---|
| Remediation briefs | High | Location Pulse (cross-product) |
| Strategic keyword targets | High | Manual + DataForSEO enrichment |
| Demand signals | Medium | HackerNews, Reddit, RSS |
| Competitor gaps | Medium | Brave Search + competitor monitoring |
| Cannibalization check | Negative | GSC + existing content audit |
Convergence scoring
Each potential calendar item receives a convergence score (0-100) based on how many independent signals support it:
- Single signal (20-35) - only one data source supports this topic
- Double convergence (40-60) - two independent sources agree
- Triple convergence (65-80) - three sources align
- Full convergence (85-100) - four or more signals point to the same topic
Topics with cannibalization risk have their score reduced by 15-30 points depending on the severity of the overlap.
Calendar output
The synthesized calendar displays items ranked by convergence score. For each item, you see:
- Recommended topic and angle
- Convergence score with contributing signals
- Target keywords with volume and difficulty
- Cannibalization warnings (if any)
- Suggested content format (blog post, landing page, guide, etc.)
Content briefs
For P1 items (convergence score 65+), you can generate a full content brief with one click. Briefs include:
- Title suggestions and meta description
- Recommended headings and outline
- Supporting data points and evidence
- Internal linking opportunities
- Competitor reference content